Online Store Design

Create your online store in a few steps

1. Register a domain name

Get a domain name that is short, easy to remember and has at least one keyword in the domain that describes your online e-shop, ideally a is best because this is easily recognized as an online business but for selling your goods or services there more of a selection available by registering a co.za e-commerce domain. If the domain name you want is not available. Look at the key words associated with your business then try different combination such as dashes between the words. As part of our services we register your domain and host the domain on our web server.

2. Building your e-commerce website

Our e Commerce software to build your e-shop website is hosted on our web hosting server. This allows you more control because you only deal with one company online-e-commerce.co.za, we create a ecommerce solution for you, plus we maintain it and coach you to update and edit your own shopping cart through the administration login panel. Often you can update the ecommerce shopping cart yourself and it is an easy process to list new products. We use free open source e-commerce software such as VirtueMart, your only costs will be our professional web design. We supply free web hosting and train you to manage and update your own e-commerce store.

3. E-commerce Web hosting

Our web hosting service provides enough disk space and bandwidth to host your website and e-commerce software. As a valued customer we supply you with 1000 MB of space, and at least 5 GB of bandwidth per month. You could always upgrade your hosting plan, should you need more space and bandwidth. We give you technical support within 8 hours. Our server has 24×7 support and a 99.5 % up-time.

4. Add your products in your e-shop

If you have hundreds of products it may be a good idea to create an Excel spreadsheet to list all the variables of your products: * product name * product image * product size * Price * taxes * shipping fees * SKU number, We list the first 30 products for you and give you full training over Skype “how to list your products in the shopping Cart.”

5. Accept online payments from your shopping cart

For accepting online payments like credit cards and EFT transactions we integrate your e-commerce shopping cart to accept PayPal or Payfast. We also integrate other South African and international payment gateways into your shopping cart if needed. This enables you to accept online payments without purchasing a merchant account payment gateway or a 3rd party shopping cart. Once your website begins attracting lots of visitors and making lots of sales consider integrating our auto responder components and other auditing components that stream line the tracing of your sales. We would advise you of what payment gateways will work better for subscriptions, products, services or in ZAR currency.

6. Testing your shopping cart

Once we’ve built your online store and added all your products it’s time to test its functionality. Act as a customer by going through the purchasing and checkout process to check for errors. Alternatively, find someone that is not familiar with purchasing products online and observe how easy it is for them to complete the sale. After sales have been registered in to your admin panel check if the shopping cart is storing and tracking the orders.

7. Promote your ecommerce website

Your online store won’t generate any sales unless you drive traffic to it. Here are a few effective ways to promote your E-Commerce website: * Add quality content on a regular basis * Search engine optimization * Article marketing * Pay per click advertising * Submit your website to online directories and search engines * Video marketing * Social media marketing * Press releases * Blogging * Newsletter We have a library available with Professional internet marketing video’s that will help you marketing your e-shop. We have a sales and marketing add on because we know that the most difficult exercise is to market your website to a targeted market that is searching similar products or services. You know more about your Business and we in turn can show you how to utilize the internet to bring you sales.

8. Monitor your ecommerce website statistics

As our valued customer we include site statistics which shows you how many visitors your site receives on a daily, weekly, monthly, yearly basis. It will also display where your visitors are coming from and what keywords they are using to access your website. This helps you to monitor the progress of marketing your online store.

Find out more about your own custom design e-shop to extend your business online here