Online Beauty and Personal Care Products Market Report 2018

This report studies the Online Beauty and Personal Care Products market. Online Beauty and Personal Care Products refers to Beauty and Personal Care Products sold through the online store.

The worldwide market for Online Beauty and Personal Care Products is expected to grow at a CAGR of roughly 19.5% over the next five years, will reach 74800 million US$ in 2023, from 25700 million US$ in 2017. consumers prefer shopping online at discounted rates and therefore increasingly adopt online shopping. Hair conditioners, hair styling gels,bath gels,and shower products are the commonly purchased beauty and personal care products online. Additionally, the wide range of products available on online platforms and the time-saving aspect of the medium are factors that have contributed to the rise of the online retail phenomenon. E-retailers offer better security features for online payments, customer-friendly services, easy-to-navigate shopping websites, and easy delivery, due to which the number of consumers using online shopping portals is anticipated to increase significantly in the next few years.

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The cosmetics industry is on the path to omni-channel integration, and the online channel will be transformed from a pure sales channel to a brand promotion platform: On the one hand, the online traffic effect is much greater than offline, and efficient brand promotion can be achieved and can be generated with consumers. Effective interaction. On the other hand, e-commerce channel can generate a large amount of customer behavior data, which is of great value for all aspects of the cosmetics industry chain, including the development of marketing strategies for offline channels, supply chain response, user relationship management, and new product development. In the long run, companies with strong control of channels and companies with supply chain integration capabilities will have more competitive advantages.


Online Retail in South Africa 2019

The “Online Retail in South Africa 2019” report:

Local online retail goes mainstream and is set to pass the R14-billion mark this year, marking 1.4% of total retail

Online retail in South Africa is due to pass the R14-billion mark in 2018 as e-commerce begins to go mainstream. This is a key finding of the Online Retail in South Africa 2019 study.

The 2018 figure, which represents 25% growth over 2017, comes as a surprise, given predictions that online retail growth would slow down to below 20% by 2018.

Forecasts have been beaten as a result of massive investments in online retail, aggressive marketing, and the rapid uptake of new shopping channels like mobile shopping and Instagram.

Further, most established online retailers have enhanced their digital presence, and refined their fulfilment models, while many traditional retailers are starting to see significant growth in their online offerings. It is not unusual to see growth rates of between 25% and 50% reported by individual online retailers, with slightly more tempered expectations for 2019 and 2020.

Key online shopping highlights:

Online Retail Growth Speeds Up
Growth in Apparel Accelerates
China Rules Global Online Retail
Customer Centricity Wins


Waiting time for online deliveries to arrive in South Africa

Online tracking tool, Narratiive, has released its South African eCommerce report for 2018. The data is based on a survey of 7,909 South Africans between July and August 2018, with respondents asked questions focusing on their online purchasing frequency, their most commonly purchased products, and what stops them from shopping online.

The data showed that online shopping continues on an upward trend in the country, with 44% of offline shopper survey respondents saying that they anticipate making an online purchase in the next 12 months. In addition, 73% of online shoppers say that they’ve either maintained or increased their online shopping habit in the last 12 months.

What people are buying

The report found that books (10%), travel tickets (10%) and tickets for shows and sporting events (9%) were some of the most frequently bought items in the last 12 months.

Other popular purchases include:

  • Clothes and accessories – 7%
    Hotel reservations – 7%
    DVDs, videos, and music (including CD, K7, MP3’s) – 6%
    Health and beauty products – 5%
    Software – 5%

When asked how much they spent on their last purchase, 22% said that they spent between R200 – R499, while 19% said that they spent between R500 – R999 and R1000 – R2999 respectively.


When asked how long it took for their last purchase to be delivered:

  • 27% said between 3-5 working days
    27% said that their delivery was instant
    21% said between 1-2 working days
    15% waited for longer than 10 days
    10% said between 5-10 working days

While some consumers indicated that they were unsatisfied with these delivery times, the majority said that they were ‘very satisfied’ (61%) or ‘fairly satisfied’ (24%).

Part of this satisfaction is likely to stem from the fact that 58% of these customers were charged no fee for this delivery, while just 14% were charged a fee of R50 or more


Online eCommerce overloads as million of South African’s shop

No‚ say South African online retailers‚ who claim they are ready to fend off system overloads and crashes when thousands of shoppers look for bargains on November 24. Last year shoppers using ran into problems in the checkout process. This year‚ the online retail giant says it has prepared for five times the average payday traffic.

“Our checkout process ran into problems on last year’s Black Friday because the banks’ payment gateway fell over from the surge of online shoppers across the country. The combination of all the retailers running Black Friday sales meant that they simply couldn’t handle the volume of transactions – and we believe we’ve done everything we can to mitigate these challenges this year‚” said chief marketing officer Julie-Anne Walsh.

Fashion retailer has implemented a “feature freeze” to tackle possible glitches. “We have spent the last few weeks in the lead up to Black Friday preparing our systems which entailed a ‘feature freeze’‚ meaning we have not developed or deployed any new features but instead spent the time on scaling and creating a robust website that will ensure we manage the increased load of Black Friday‚” said managing director Grant Brown.

Spree’s Black Friday traffic and order volumes have grown by 100% per annum over the last four years. Last year it was one of the few e-commerce sites that did not fall over under the visitor load. “We plan well ahead to ensure that our infrastructure and platforms are able to handle the massive growth and the high peak of concurrent visitors. We have invested a significant amount of time and effort in upgrading and optimising our server capacity and our development team has focused on optimising key areas in the platform codebase‚” said Spree chief information officer Jonathan Muir.

The fashion retailer’s main concern for this Black Friday is the banks’ ability to process the onslaught of credit card payments. “But we have a few contingencies in place to mitigate that risk‚” Muir said. South Africa’s only digital credit product for online shopping‚ Mobicred‚ says its system was built to specifically cater for increased traffic.

eCommerce SA’s online retail worth over R9 billion in 2016

World Wide Worx predicts SA’s online retail market will be worth over R9 billion in 2016.
Local retailers are seeing a steady uptick in online shopping numbers as more South Africans embrace e-commerce.

In Pick n Pay and Mr Price’s latest results, both retailers showed strong growth in online sales.

Mr Price says its local online sales grew by 63.6% for the 53 weeks ended 2 April. Mr Price says the online business is now generating positive returns and all its MRP brands are now “full omni-channel retailers”. This as the group saw total revenue for the year grow over 8% to R19.6 billion.

In the year ended 28 February, Pick n Pay saw its strongest turnover growth since 2010. This included a 38% increase in turnover growth from Pick n Pay Online over the year, “with a stronger range and a substantial improvement in product availability”. The team says it is particularly pleased with the growth in demand from its business-to-business (B2B) customers.

“The online business in the Western Cape has benefited from the dedicated picking warehouse established at the Brackenfell Hypermarket last year, and the group will look to invest in a similar solution in the Gauteng region, towards the end of this year,” the group says.

In the 2015 financial year, Pick n Pay also delivered strong double digit e-commerce growth and added 40 000 new online customers.

The Foschini Group says it is investing in its omni-channel roll-out and will launch online sales for Foschini cosmetics, @home furniture as well as the Markham and Fabiani brands this year. This after its sports division brands −Totalsports, Duesouth and Sportscene − launched online selling in the past financial year, which the company says “proved to be successful with results ahead of expectation”.

Massmart says it continues to expand and improve its e-commerce offerings. These are primarily from its DionWired, Makro and Masscash Wholesale stores. Massmart’s results for the 52 weeks ended 27 December 2015 show online sales now represent about 2% of total sales in those categories that form part of the online offering.

“Makro’s customer card data indicates online shoppers continue to visit and shop our stores. We are delighted with the response to our new B2B online commercial customer offering launched in November 2015,” it says.

Massmart says a Massbuild online project “to serve the contractor and professional market” is also in the advanced stages.

Woolworths says food sales comprise the majority of its local online revenue, although stronger growth in clothing and general merchandise is now being experienced. In the 52 weeks to 28 June 2015, Woolworths’ Country Road brand’s online sales contributed close to 10% of total sales, up from 8% the year before.

Woolworths says it continues to invest in innovative digital development focused on digital accessibility and personalisation.

Source: Full Article SA retailers see e-commerce uptick
By Paula Gilbert

5 eCommerce retail trends to be adopted in the South African market

With so many shoppers and so much to offer, what are some of the emerging trends that e-commerce specialists noticed in international markets and how can they be adopted in the South African market?

Smartphones provide the ultimate gateway for internet users across the world. They provide consumers with market transparency and the possibility of anywhere, anytime interaction. In China, it’s estimated that 88.9% of internet users chose to connect through their mobile phones. A recent study, conducted by the German Scientific Institute
of Market Research (GfK), found that 26% of German shoppers compare prices using their mobile devices when visiting a store.

When it comes to South Africa, mobile has also had a significant impact within the market. Mobile penetration within South Africa is huge and smartphones are quickly gaining market share over feature phones. Mobile purchasing isn’t big just yet, but consumers are increasingly making use of it. Just take a look at one of our partners, HP Shop, with their total mobile visitor growth of 65%.

Digital currency
Digital currency, particularly Bitcoin, is emerging at quite a rapid pace within the online retail space. However, due to some scandals and security risks, many businesses are still wary of digital currencies. Despite this, there are many different forms of online monetary transactions coming to the fore, such as desktop wallets, mobile wallets and web wallets. South Africans, have in fact, become far more familiar with the concept of mobile wallets in recent years.

Interestingly, Africa and South Africa are more advanced in mobile payment systems than the US. This is thanks to payment methods such as QR codes or tap to pay, with 55% of South Africans saying they would be willing to use digital currency, according to the 2015 consumer study conducted by PwC. Credit card penetration within South Africa is relatively low. Digital currency could therefore bridge the gap between those who have a credit card and access to the internet versus those who have internet, but no credit card.

Same-day delivery
Let’s be honest, not everyone has the time to sit around and wait for their parcel to be delivered. Standard delivery will suit most consumers, with some willing to wait for a longer period of time, in order to get free delivery. That being said, there are many consumers who wish to have their parcel delivered on the same day. When it comes to delivery, a fixed date is the most popular choice, closely followed by next day delivery. PwC’s consumer study also found that 79% of South Africans are willing to pay for same-day delivery, which is why it’s important for retailers to have the logistical infrastructure in place to satisfy customers’ needs.

Click and collect
The concept of click and collect is very simple. The consumer will buy something online and collect it in their own time, often just a few hours later, rather than wait for it to be delivered three or four days later. It’s ideal for those consumers who are headed to a particular store but want to save time. One of the biggest attractions about click and collect is the certainty that your item will actually be there, waiting for you. This particular trend is very popular within the UK marketplace and it’s something which has the potential to become just as popular in South Africa.

The year ahead
Online shopping in South Africa as a standalone, is still relatively small. When it comes to the world of online retail, South Africa is still seen as being in e-commerce infancy but is growing at quite a rapid pace. Watson says that the ability for rapid growth is what makes South Africa’s market so exciting.

Because South Africa is lagging behind the rest of the world in online retail, we have the advantage of having other markets far ahead of our own going through trends before we do. It’s like the world is our testing ground. So the methods that have been successful across the globe are the ones that South Africa’s retailers should try first. It means a much higher chance of success

By Neil Watson on 18 March, 2016  Source: